FICTIVE PROJECT
 
Boucherie Alain
plaisirs carnivores
 
2013
Branding for a « nouveau genre » butchery.

I had to think of a new concept for a butchery in Paris 15e.
Then came Boucherie Alain, where meat and sausages are delightful pleasures. Products are presented like candies or chocolate, in a more classy, precious and delicate way.
Here is the branding, packaging and butchery's facade.
 
( packaging picture by Marie-Lise Leclerc )
Boucherie Alain
Published:

Boucherie Alain

Butchery Nouveau genre

Published: