Studio Project 2:
Create an app based on problems we faced in our daily lives
Problem Statement:
Women who suffers from eczema often have to deal with insecurities and the frustrations of finding the right product for their skin. Many feel insecure about their looks which brings down their self confidence.
About Aplomb:
Aplomb is an application that is curated for women with eczema and to create a safe space for them. The app allow users to connect with a partner and track and record their eczema recovery process. The app includes features like the marketplace where users can search up on products that are eczema friendly. It also includes a forum page where users can share about their eczema and seek help if they have any questions.
To promote the launch of Aplomb, I decided to create a series of Instagram advertisement to reach out to a wider audience.
