This brief was to create an "active, vibrant, fun and social" brand that's got a "quirky personality". To encourage "young women" to buy this product it was concluded the branding should include "bright colors, expressive patterns, bold typography, and clear brand messaging".
Thank you for checking out my Briefbox BeYou brief from the Mixed Disciplines Brief Set!
Fun fact: It was featured on the homepage on September 9th 2020, to my own surprise :)
