This project was a school assignment where we had to redesign an existing media production and break the rules for that genre. I chose to redesign the opening theme of "Mad Men" that was originally made by Imaginary Forces. 

Time: 4 days

Genre rules for TV intros: sets a mood for the show, gives the viewers an idea of the show

My goal: to confuse the viewer so they wouldn't what kind of show they're about to watch + to experiment with different illustrative styles