In this Digital Age, customers have new and many ways to reach their bank every day — from walking into a branch, calling by phone, texting in their mobile phone, visiting a website, to interacting on social media. For Asia United Bank, the more opportunities we get to bond with our customers, the better we understand their needs, and the more our business thrives. 

To achieve our vision of becoming the Bank of Choice, we have to narrow our business focus instead of broadening it. This means sharpening our focus on delivering superior customer value. We need to create a kind of bond with our customers that is distinctly AUB. And as we prepare to celebrate our 20th anniversary, AUB will continue to innovate and transform itself into a bank that creates an intimate, social, and personalized experience for every AUB customer. 

Editorial Content and Creative Agency: Writers Edge Inc

Design & Layout: Jeremiah Macasero

Photography: Albert Labrador

Publisher: Asia United Bank