CLIENT: HITACHI Home Appliance (Main product: Top Load Washing Machine)
MESSAGE:
+ Campaign message: "Giặt Tan Lo Âu" (Wash Worry Away)
- Laundry can be a nuisance sometimes, little things like bacteria, tangled clothes, complicated control panel, or stubborn stain, can add up to a housewife's stress that affects the family.
TASKS: Creative concept, Digital and Viral idea, Art direction, Design, Supervising for production
DELIVERABLES: Viral clip + Landing page
