ILLUSTRATIONS
for 'MÂM NGŨ QUẢ' campaign - ZaloPay
As Lunar New Year is coming by, 'Mâm Ngũ Quả' is a mini game-based campaign on ZaloPay for the last month.
The idea is based on our Vietnamese culture of having seasonal fruits on for our ancestor, wishing for luck, wealth and prosperity. With different naming from the fruits, together, they can make a wish sentence, when acquired, those 5 fruits can be exchanged for vouchers and money through ZaloPay.
My mission this time was to create a set of those fruits as the main elements in the campaign. Bringing the New Year's vibe, the fruits are all humanised and decorated with Lunar New Year's accessories.
The fruits include Mango, Banana (1 with lucky coins and 1 with a '2021' script), Papaya, Coconut, Custard-Apple, Star-Apple and Fig.
ZaloPay's Facebook page posts, 5 illustrations as 1 album.
ZaloPay's thank-you-card with 'Mâm Ngũ Quả' theme.
Some latest Facebook page posts.
Thank you for stopping by.
Hope you enjoy.
Hope you enjoy.
