The Orange Ribbon Walk (2018)
organised by OnePeople.sg
The Orange Ribbon Walk is a communal walk stretching 3.8km along the iconic attractions of Singapore to unite people to rise against racism, to rally the community to speak up against prejudice, and to build a more inclusive, more empathetic and more connected world.
It also aims to raise awareness on the existence of silent
racism in our cosmopolitan Singapore, to spur conversations among strangers to learn more about each other’s ethnic backgrounds and discover the cultural diversity amongst us.
With that, we seek a possibility to instil a sense of understanding and foster a community ...
where racism cease to exist.
Fact Sheet
In line with their corporate branding colours, I employed a strict usage of their primary and secondary colours for brand consistency purposes. I also used a serif modern typeface to ensure clarity in the communications materials and in the design of the collaterals.
Press Release
Client / One People SG
Copywriter / Nadia Jamal
Designer / Nadia Jamal
PR Account Servicing / Nadia Jamal
