Midwives magazine
Midwives is the official magazine of the Royal College of Midwives (RCM). It is a reader-friendly aesthetically-pleasing publication and member benefit for 39,500 practising, retired and student midwives, which disseminates key messages in a clear and informative manner.
The design aims to appeal to the predominantly female membership, combining the professional with a consumer feel. The content balances news, practice issues, research and the latest initiatives, as well as RCM and external submissions.
The design aims to appeal to the predominantly female membership, combining the professional with a consumer feel. The content balances news, practice issues, research and the latest initiatives, as well as RCM and external submissions.
Various Midwives* covers: 'It's a real-time emergency" was illustrated by Elena Viltovskaia
and the tears on "Is it bullying or just being bossy?" were illustrated Oscar Wilson.
*Was shortlisted for Monthly Business Magazine of the Year at the PPA Awards 2010
and the tears on "Is it bullying or just being bossy?" were illustrated Oscar Wilson.
*Was shortlisted for Monthly Business Magazine of the Year at the PPA Awards 2010
Illustrations by David Callow
Illustrations by Jo Hayman
