Teacup No. 23
BRANDING + IDENTITY - PACKAGING DESIGN
Teacup No. 23 is a collection of premium teas sourced directly from Uji, Japan. The tea line is a culmination of the owner's experiences from visiting, discussing and learning from the farmers, to the processing and tasting. Teacup No. 23 is an expression of her tea journey.
The brand positions itself as a premium local source of legitimate tea and tea wares in the Philippines. To capture the purist and unassuming way of tea lifestyle, the identity is inspired by minimalism and wabi-sabi.
Year: 2020
