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email design: Zwarte Kat koffie, sinds 1804

Black Cat Coffee
 
Black cat coffee (Zwarte Kat koffie), a forgotten coffee brand. Originally a intense blend drunk by coal miners since 1804. 
 
Goal: Create brand awareness with three Belgian target audiences using a direct e-mail solution to support a massive marketing campaign to re-introduce 'Zwarte Kat koffie' (Chat Noir).
 
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Young adults: "Get energized with coffee. Celebrate and be with friends." 
Middle aged: "A rich coffee experience for the 'bon vivant'."
Senior: "Enjoy a good cup of coffee, like the good ol' days."
 
 
email design: Zwarte Kat koffie, sinds 1804
Published:

email design: Zwarte Kat koffie, sinds 1804

A direct e-mail solution to support a marketing campaign to create brand awareness by 3 target audiences in the Belgium market.

Published: