Everyone on the Same Wavelength
Cypher was borne from a UI Coach prompt to create a collaborative note-taking app. After creating the initial wireframe for how I imagined such a prototype interface could look, I started to explore the visual language and style that would fit best and set it apart from similar apps already in existence.
The logotype design called to mind a futuristic, almost utopian vision for the prototype's art direction, which was reiterated in the glossy, “ultralight-weight” presentation and additional branding experiments I did with the completed wordmark treatment.
