🔴 1- Branding & Identity
Brand Strategy & Identity Development - BRAVE - IOW 400.3 (REDO)
Description of project:
The aim of the project was to create a new Brand Identity for the BRAVE company- An innovative web development frim in Johannesburg.
Rationale:
This project was really nice to do, we had total creative freedom to create something new for the BRAVE company.
I decided to redo this project seeing that the COVID_19 pandemic hit and I felt that I could have improved on some aspects seeing that I was rushed to finish the project before the lockdown started.
Technical specifications:
Explored logo set
Brand strategy
Logo construction and spacing
Logo variations
Colour palette
Favicon
Typography
Patterning
Design applications
Website design
Operational collateral
