Designed the logo for the Hudson River Riders imbued with retro summer-camp fun, reflecting paddling on the Hudson River while bringing joy to the local youth.
Community Poster promoting free programs. Supplied the organization various lock-ups of logo with type and descriptor and applied it to a variety of collateral material.
Supplied the organization various lock-ups of logo with type and descriptor and applied it to a variety of collateral material
Developing tone and form: mood boards, word associations, hand sketches and logo iterations
