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Eustice Tilley eats Joe's at Santa Monica Pier.
Tilley is an iconic figure of the New Yorker magazine. I place him on the back cover, eating pizza by the Pier's Ferris Wheel.
STUNT
NYC Subway Entrance at Joe's Santa Monica
Joe’s Pizza is deemed to be LA’s only authentic New York style thin-crust pizza joint. By taking the iconic subway street pole, we invite the New Yorker in you to crave for the city’s most cultured and favored street food, right here on Broadway, by the Pacific Coast.
