ANALOGY SHOWREEL
Our work in 2019-20
Client: In house Work: 2D animation, 3D animation, light rigging, texture setup Year: 2019-20
After a shift in our focus from being a multidisciplinary studio to a niche studio focusing on ID and UX to create products with great user experiences, we thought of showcasing our work in the form of a showreel.
The need to showcase our process
Due to a lot of commoditisation and universal processes merging together to create inclusive design principles, it was more than necessary to create a unique personality for ourselves. We also wanted to showcase our latest vertical: Physical & Digital which combines physical objects and digital interfaces to create smart objects.
Due to a lot of commoditisation and universal processes merging together to create inclusive design principles, it was more than necessary to create a unique personality for ourselves. We also wanted to showcase our latest vertical: Physical & Digital which combines physical objects and digital interfaces to create smart objects.