Mémoire Tin:
Overview:
We were to design packaging (Hampers and boxes) for chocolates that would help speak to the customers during the time of Diwali ( A festival of lights in India celebrating the fight of light over evil).
This design is regarding the design of a tin that can house many different smaller products by the Brand Smoor (Luxury Chocolate Brand and Baked products )
Design Thinking Process:
Time Frame- Sept. 2020( Pandemic time )
The world is in a state of lockdown with many people working from home.
The brand is based out of Bangalore, India and India loves its festivals especially something like Diwali that is rather a huge phenomenon. Ironically, during the time of pandemic there seems to be a sense of separation and yet a sense of togetherness at home.
I wanted to design this tin hamper with the thought of allowing the people to have something they can cherish - Stories and Memories; Tins are exactly those things that are used to keep things and become a part of the household in a one way or another around the world.
Tying into the festival, togetherness at home and goodies from Smoor,
I decided to name this - Mémoire (Memory)
I used the pattern that would be subtle, nostalgic, classy and yet tying into the theme of Diwali with the intricate pattern that it is .
The above image are 3Ds for the Tin designs