Territorial rebranding - Aprica

Project aimed at rebranding the city of Aprica.
The problem faced during the research phase was the lack of enhancement of the resources and activities of the city, also due to the massive presence of cement.

The goal was therefore to transform a negatively viewed aspect of the city into a resource that, when exploited, can allow Aprica to differentiate itself from traditional mountain villages.

Territorial rebranding - Aprica
Published:

Territorial rebranding - Aprica

Project aimed at restyling the city of Aprica. The problem faced during the research phase was the lack of enhancement of the resources and acti Read More

Published: