Committed to veterinary success.
The Client:
Antech is a veterinary diagnostics and imaging company that’s moving the industry forward with innovations that detect pet health conditions before they occur.
The Brief:
Everyone in the veterinary industry knows Antech but not everyone knows everything that they do. After 30 years, they needed a rebrand that would reflect the breadth of their offering and reaffirm their commitment to veterinarians and the pets in their care.
The Solution:
Gershoni built a strategic foundation rooted in Antech’s genuine love of pets and their belief that AI-powered preventive medicine and best-in-class imaging solutions can help them live longer, healthier lives. We developed a brand system that reimagines each of Antech’s product and service divisions for all of the places they show up. To bring the system to life, we designed a digital presence that communicates Antech’s newest product innovations, a suite of informative collateral, a service directory and test guide, and an award-winning tradeshow experience that extends the brand to new and existing customers.
—
Gershoni Creative :: gershoni.com
Creative Director :: Gil Gershoni
Design :: André Carnevale, Molly Russell, Aylisha Kelley
