A placement at global footwear and apparel company Focus International.
I completed “Special Make Up” designs for prominent London based footwear brand Certified, as well as in-house brand Bear Max.
I completed “Special Make Up” designs for prominent London based footwear brand Certified, as well as in-house brand Bear Max.
Gathered relevant aspects of upcoming trends to inform the design update.
Understood current brand identity to help inform the future direction of the products.
Used solid coated pantones and material swatches to specify colours.
Used solid coated pantones and material swatches to specify colours.
Sketched concepts include aspects of current trends without compromising on current brand identity, which is what retains customers.
Manufacturing , cost constraints and colourways for different concepts.
Further meetings identified final designs to be taken forward.
Specification sheet detailing materials, and colours, application methods and branding.
Helped develop my knowledge of manufacture in Asia.
