Scenario: A luxury company wants to design and launch a perfume. In my case I took Ferrari as the client. I designed the product, graphic posters and brochures and covered the whole branding for this new branch of the company.

Logo: The logo keeps the original iconic design of Ferrari while still giving it a new touch of novelty to it.

I tried to make the brochure simple and direct. I really wanted to follow the principles of minimalism and aimed to convey the brand identity with the red shade.