LET'S PROSPER TOGETHER!
Cold Storage Chinese New Year Campaign 2020
This concept uses a flock of phonenixes to represent a family coming together during Chinese New Year.
A Peranakan-themed tiffin carrier is placed against a bright background for a modern twist
on a traditional element.
Cold Storage Chinese New Year Campaign 2020
This concept uses a flock of phonenixes to represent a family coming together during Chinese New Year.
A Peranakan-themed tiffin carrier is placed against a bright background for a modern twist
on a traditional element.
Key Visual
Ang Pau Packet
In-store Decoration
Header Board
Shelf Talker
Vegetable Headerboard
Orange Headerboard & Stabber
Creative Director : Mintz Liu
Copywriter : Victoria
Designer : Ivian Lau
Copywriter : Victoria
Designer : Ivian Lau
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