Hot Deals Posters
While being part of the Creative Team at STA Travel, I had the pleasure of working on the so called "Hot Deals" project. A series of weekly printed posters displayed in STA Travel agencies all over UK, posters that showcased the "hottest" airfares and land tours available that week. What started as quite dull looking posters that only showed lists of flights and tours, slowly transformed into these examples. What I tried to do was to make them more appealing, more playful, more engaging, to give them some personality, whilst using brand icons & colors. Hopefully I managed to do that. I also have to credit my team for the art direction and helping me with some of them.
These are some black & white variations on the concepts above for Black Friday Sale.
