Meet Team USA Campaign
Advertising campaign designed to promote Team USA and increase viewership of the 2014 Winter Olympic Games. The campaign focuses on the athletes and their journey to the momentous occasion. The design is bright in color, true to the Olympic brand.
Project components
Infographic for Social Media & Interactive Displays, Brochure
Role
Designer, Self-directed
Credit: Athlete pictograms are the official icons designed for the Sochi Olympics and have been recreated here. Designer unknown.
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Interactive Display
The infographic is shown below as an interactive display in a setting such as an airport where a captive audience is present. At left, full view of the display. Above, shown in use when zoomed in on particular section.
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