Irish Potatoes Packaging Design
Overview: Design a take-out packaging for food and beverage of Irish Potatoes
Scope of Work: Graphic Design, Layout, Food Photography, Content Writing
Role: Copywriting, Photography, Packaging Design
The Challenge: Make a functional, creative and budget-friendly packaging designs that fit the brand identity of Irish Potatoes.
Tools: Adobe Photoshop, Adobe Illustrator, Panasonic Lumix
For the Bowls, we used the corporate color which is green with watermarks and wooden texture. The focal point is the logo. We want to make the design simple because we want to put emphasis on the products. The design is used for three different sizes (340cc, 390cc, and 520cc). The design is classic. We didn't need to change it when we re-branded.
The sticker is the first design for the packaging because the cups couldn't be delivered in time for the store opening. It uses the aesthetics of the old branding. It is intended to look like a coat of arms.
