There's no such as thing as being "too niched down" when your product is designed for a well-defined sub-culture.
I created a brand concept for Sylvia's Apothecary that's bold and daring. Unafraid to express the roots of its tradition and beliefs, it thrives in mystery, sensuality, and mythology.
This project includes a logo, packaging design, brand messaging, and website.
Photography: Paul Kerby Genil, MOYO Studio, Magicbowls.
