This logo was created as part of a tourism campaign for Tokyo, Japan. My goal for this campaign was to represent the aesthetic associated with traditional Japanese and Chinese culture. So, the logo features a stout serif font paired with vibrant red accents and a staple of Japanese culture--the red circle from their national flag.

In my color palette, I utilized the vibrant and deep reds associated with traditional asian culture paired with a charcoal and an ivory color. 

This brochure was created to sell American tourists on the affordability of traveling to Tokyo while speaking to their interest in learning more about traditional Japanese culture. 

And lastly, here is a social graphic that could be posted on Instagram or Facebook as part of the Tokyo tourism campaign.