Anastasia Seregina's profile

Bicycle organization identity

Velomoskva 
Cycling Culture Development Project 
The project was created 10 years ago with the aim of popularizing the bicycle in Moscow as a comfortable and environmentally friendly means of transport. The project organizes events such as a bike ride and a cycling congress, is one of the initiators of the creation of bike rentals, and also conducts promotions such as "Cycling to Work" My design task was to create the most understandable and recognizable image that would show the advantages of cycling and encourage citizens to use it more actively. The project is based on the simplest iconic image of a bicycle in the form of two wheels, which in the logo are formed by two letters “O”.
"Cообщество"
Magazine for bicycle lovers
"Cообщество" is a place for those who are already passionate about cycling and do not need to be encouraged to ride. To show how this part differs from others, I use black as the main color instead of blue, and rotate the logo.
Студенческий проект
МГХПА им. Строганова​​​​​​​
2020
Bicycle organization identity
Published:

Owner

Project Made For

Bicycle organization identity

Published: