Boots Hearingcare | Infographic
While hearing is a huge part of our everyday lives, hearing health is still something a lot of people in the UK know and think very little about. To combat this, Boots Hearingcare wanted to run an awareness campaign highlighting both how important sounds are to people and how valuable hearing aids can be in helping us continue listening to the sounds we love and loathe.
The Challenge
We were tasked with creating an infographic to visualise the results of a survey Boots Hearingcare had carried out about the sound habits and preferences of over 2,000 Brits.
Our Solution
Taking the statistics from the research, we presented the complex data in a simple and digestible manner. We designed graphic assets that can be reused in multiple content pieces, and utilised these in developing an engaging infographic that unwraps our relationship with sound.
The awareness marketing piece was a huge success for Boots Hearingcare, and is now one of their top marketing tools.
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