rainvale(空山新雨)户外大自然的美；
主打天然补水产品，安全有效。
年龄段，学生群体，刚开始工作的年轻人。
平价产品，平时有深度网络依赖，喜欢抖音微博视频直播等。
设计方向关键词：极简，英文为主，优雅，现代。
设计方案以英文标的形式透出优雅、现代的品质气质，Ra的合字做为一
个识别记忆点及品牌特征的表达，延伸应用及包装设计的设定将以
英文名称标识为主，所以英文标识在画面里充当着主要识别及装饰的角色，做为
新品牌画面视觉以一种强势且自信的形式进入市场；
辅助色银灰底色搭配了统一飘浮在右上角的圆点及留白，试图在现代及标识为先的主题下
营造出一些“空”与“新”的概念，也具有点缀也有区别产品的功能作用。
The beauty of outdoor nature;
The main products are natural water supplement products, which are safe and effective.
Age group, student group, young people just starting to work.
Tiktok products, usually have deep network dependence, love to micro-blog video live broadcast.
Key words: minimalist, English based, elegant, modern.
The design scheme is in the form of English standard, showing elegant and modern quality temperament, with the combination of RA as one
The expression of recognition memory points and brand characteristics, extended application and packaging design will be based on
English name logo is the main part, so English logo plays the main role of identification and decoration in the screen, as a symbol
The new brand image vision enters the market in a strong and confident form;
Auxiliary color silver gray background color with a unified floating in the upper right corner of the dot and blank, trying to be in the modern and logo first theme
Create some "empty" and "new" concept, also has the function of embellishment and difference products.
