Tom Dixon needed a creative partner for their latest product creation - the Fat Chair.
Working closely with the incredible team of the acclaimed British designer to bring
the chair to life in a fun and compelling way, we split the film in three chapters.
Intro, Materiality and Finale.
Intro, Materiality and Finale.
"... the chair range is designed to hug the body and allows for multiple sitting positions.
Available as a dining chair, high stool and lounge chair, the extreme simplicity of the
components is a testament to form following function, whilst maintaining a humorous
silhouette and a reductionist aesthetic.
Quite a balancing act!" - Tom Dixon, OBE