I’m a Designer, Art Director and Filmmaker. I’ve worked for creative agencies including W+K, AKQA and Ogilvy, concepting for clients like Nike, Coke, CNN and Samsung to name a few.
Design thinking can be applied to anything, so whatever the problem or brief I always use the same approach. Investigate, Concept, Design and Produce. I believe the best work generally consists of a big idea, simply executed and delivered with the highest design standards.
Minimalism is a work and lifestyle choice that helps me question what things add value. By removing what’s not needed I’m able to produce work that stands out as well as make room for the most important aspects of life: health, passion, relationships, growth and contribution.